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Finance & OperationsMay 7, 2020

Finding Opportunity for Specialty Food and Beverage

Specialty food and beverage companies (e.g. craft beer) have lost substantial revenue from COVID-related closings of restaurants. Fortunately, most stores are still open. To help find revenue opportunities, Webster Pacific built a tool to find stores (and other venues) where your competitors are carried and you aren't. The redacted example below shows venues in Chicago where "XYZ Brand" of beer is stocked and other venues where competitors are stocked. This tool can be used as a hunting list for salespeople and a market strategy tool for leadership.

Map of downtown Chicago beer venues colored by how many brands each carries, with the venues stocking XYZ Brand circled.

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Book a call with the Webster Pacific team. We'll walk your systems and show you exactly where an embedded partner, and a Beacon agent, fit.